Have you ever had a hard time seeing the value of your marketing efforts? Have you ever found yourself in a debate about lead quality between sales and marketing? These are common problems for many…
Client: I noticed that visits are down but sales are up. Should I be concerned? Me: No- you should be overjoyed!
So, you’ve heard that your business needs to start a blog. I think that’s a good idea. There are several advantages to having a blog on your company’s website- especially from an SEO perspective.
I think most business owners react the same way I did, when I first heard about the idea behind search engine optimization: “That’s cool! I want that!”
SEM, SEO, PPC, XYZ, PDQ- what do all these acronyms mean, and can they help your business?
Some people are saying that content marketing is the new SEO. What’s the difference? Is it right for your business?
While it’s true that an SEO campaign won’t necessarily help every kind of business, can it help companies with a business-to-business focus? Yes, it can.